The Ultimate Thing
Schema Generator
The most generic type of item.
Magic Build
Paste your URL below and our AI will automatically fill the Thing fields for you.
Configuration
Live GeneratorWhy use Thing?
Output Panel
Want to automate this?
Connect your site to SchemaGen and our AI will automatically extract and deploy schemas for you. No manual coding required.
Launch AI GeneratorWhat is Thing Schema?
The most generic type of item.
Google uses Thing structured data to understand the content and context of your pages. When correctly implemented, this schema can unlock rich results in Google Search — enhancing your listing with additional information that dramatically improves visibility and click-through rates.
Why Add Thing Structured Data?
Appear in Rich Results
Structured data helps Google show enhanced results for your pages in search — including stars, prices, FAQs, and more.
Boost Click-Through Rate
Rich snippets can increase CTR by up to 30% compared to plain search results — more clicks with the same ranking.
Feed AI Search Engines
AI answer engines like Perplexity and Google SGE use structured data to verify and cite facts from your content.
How to Implement Thing JSON-LD
Generate
Use the form above to fill in your details and generate valid Thing JSON-LD markup in seconds.
Copy
Copy the generated JSON-LD output code with one click — it's already formatted and ready to deploy.
Deploy
Paste the code into your <head> tag, or use SchemaGen's SDK to deploy without touching code.
Want to skip steps 2 & 3? Connect SchemaGen's SDK to deploy directly from the dashboard.
Validate Your Thing Schema
Once deployed, validate your schema is working correctly with our free audit tool. Paste your URL and we'll check for errors, missing properties, and Google Rich Result eligibility.
Check your Thing schema for errors and Rich Result eligibility