2026 Structured Data Blueprint

The Ultimate Property
Schema Generator

The general-purpose real estate schema for listings that don't fit a more specific type. Property markup surfaces price, size, and features to real estate search engines.

Includes:additionalTypealternateNamedescriptiondisambiguatingDescriptiondomainIncludesidentifierimageinverseOf+9 more
Instant JSON-LD Generation

Magic Build

Paste your URL below and our AI will automatically fill the Property fields for you.

Configuration

Live Generator

Property Schema

Fill in the fields below to generate your JSON-LD. Required fields are marked with *.

Required Fields

The name of the item. (Expects: Text)

Recommended

An image of the item. This can be a [[URL]] or a fully described [[ImageObject]]. (Expects: ImageObject, URL)

URL of the item. (Expects: URL)

Why use Property?

The general-purpose real estate schema for listings that don't fit a more specific type. Property markup surfaces price, size, and features to real estate search engines.

The general-purpose real estate schema for listings that don't fit a more specific type. Property markup surfaces price, size, and features to real estate search engines.This type is officially supported by major search engines for enhancing search listing appearance.

Output Panel

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What is Property Schema?

The general-purpose real estate schema for listings that don't fit a more specific type. Property markup surfaces price, size, and features to real estate search engines.

Why It Matters for SEO

Google uses Property structured data to understand the content and context of your pages. When correctly implemented, this schema can unlock rich results in Google Search — enhancing your listing with additional information that dramatically improves visibility and click-through rates.

Why Add Property Structured Data?

🔍

Appear in Rich Results

Structured data helps Google show enhanced results for your pages in search — including stars, prices, FAQs, and more.

📈

Boost Click-Through Rate

Rich snippets can increase CTR by up to 30% compared to plain search results — more clicks with the same ranking.

🤖

Feed AI Search Engines

AI answer engines like Perplexity and Google SGE use structured data to verify and cite facts from your content.

How to Implement Property JSON-LD

1

Generate

Use the form above to fill in your details and generate valid Property JSON-LD markup in seconds.

2

Copy

Copy the generated JSON-LD output code with one click — it's already formatted and ready to deploy.

3

Deploy

Paste the code into your <head> tag, or use SchemaGen's SDK to deploy without touching code.

Want to skip steps 2 & 3? Connect SchemaGen's SDK to deploy directly from the dashboard.

Properties You Can Include

Property schema supports the following schema.org properties. Required fields are the minimum Google needs to consider your markup valid; recommended fields unlock richer search result appearances.

PropertyDescriptionExpected TypeStatus
additionalTypeAn additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. Typically the value is a URI-identified RDF class, and in this case corresponds to the use of rdf:type in RDF. Text values can be used sparingly, for cases where useful information can be added without their being an appropriate schema to reference. In the case of text values, the class label should follow the schema.org style guide.Text, URLOptional
alternateNameAn alias for the item.TextOptional
descriptionA description of the item.Text, TextObjectOptional
disambiguatingDescriptionA sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.TextOptional
domainIncludesRelates a property to a class that is (one of) the type(s) the property is expected to be used on.ClassOptional
identifierThe identifier property represents any kind of identifier for any kind of Thing, such as ISBNs, GTIN codes, UUIDs etc. Schema.org provides dedicated properties for representing many of these, either as textual strings or as URL (URI) links. See [background notes](/docs/datamodel.html#identifierBg) for more details.PropertyValue, Text, URLOptional
imageAn image of the item. This can be a URL or a fully described ImageObject.ImageObject, URLRecommended
inverseOfRelates a property to a property that is its inverse. Inverse properties relate the same pairs of items to each other, but in reversed direction. For example, the 'alumni' and 'alumniOf' properties are inverseOf each other. Some properties don't have explicit inverses; in these situations RDFa and JSON-LD syntax for reverse properties can be used.PropertyOptional
mainEntityOfPageIndicates a page (or other CreativeWork) for which this thing is the main entity being described. See [background notes](/docs/datamodel.html#mainEntityBackground) for details.CreativeWork, URLOptional
nameThe name of the item.TextRequired
ownerA person or organization who owns this Thing.Organization, PersonOptional
potentialActionIndicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.ActionOptional
rangeIncludesRelates a property to a class that constitutes (one of) the expected type(s) for values of the property.ClassOptional
sameAsURL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website.URLOptional
subjectOfA CreativeWork or Event about this Thing.CreativeWork, EventOptional
supersededByRelates a term (i.e. a property, class or enumeration) to one that supersedes it.Class, Enumeration, PropertyOptional
urlURL of the item.URLRecommended

Example Property JSON-LD

Here's what valid Property structured data looks like with sample values filled in. Use the generator above to replace these with your own data.

Example Output
{
  "@context": "https://schema.org",
  "@type": "Property",
  "name": "Example Property",
  "image": "https://example.com/images/example.jpg",
  "url": "https://example.com/page",
  "additionalType": "Example additionalType",
  "alternateName": "Example alternateName",
  "description": "A sample description for this Property.",
  "disambiguatingDescription": "Example disambiguatingDescription",
  "domainIncludes": {
    "@type": "Class",
    "name": "Example Class",
    "image": "https://example.com/images/example.jpg",
    "url": "https://example.com/page"
  }
}

Validate Your Property Schema

Once deployed, validate your schema is working correctly with our free audit tool. Paste your URL and we'll check for errors, missing properties, and Google Rich Result eligibility.

Free Schema Audit Tool →

Check your Property schema for errors and Rich Result eligibility