2026 Structured Data Blueprint

The Ultimate LinkRole
Schema Generator

A Role that represents a Web link, e.g. as expressed via the 'url' property. Its linkRelationship property can indicate URL-based and plain textual link types, e.g. those in IANA link registry or others such as 'amphtml'. This structure provides a placeholder where details from HTML's link element can be represented outside of HTML, e.g. in JSON-LD feeds.

Includes:additionalTypealternateNamedescriptiondisambiguatingDescriptionendDateidentifierimageinLanguage+11 more

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Why use LinkRole?

Structured data like LinkRole markup helps search engines identify the most important details about your content instantly, improving your chances of earning rich results.

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What is LinkRole Schema?

Why It Matters for SEO

Google uses LinkRole structured data to understand the content and context of your pages. When correctly implemented, this schema can unlock rich results in Google Search — enhancing your listing with additional information that dramatically improves visibility and click-through rates.

Why Add LinkRole Structured Data?

🔍

Appear in Rich Results

Structured data helps Google show enhanced results for your pages in search — including stars, prices, FAQs, and more.

📈

Boost Click-Through Rate

Rich snippets can increase CTR by up to 30% compared to plain search results — more clicks with the same ranking.

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Feed AI Search Engines

AI answer engines like Perplexity and Google SGE use structured data to verify and cite facts from your content.

How to Implement LinkRole JSON-LD

Generate

Use the form above to fill in your details and generate valid LinkRole JSON-LD markup in seconds.

Copy

Copy the generated JSON-LD output code with one click — it's already formatted and ready to deploy.

Deploy

Paste the code into your <head> tag, or use SchemaGen's SDK to deploy without touching code.

Want to skip steps 2 & 3? Connect SchemaGen's SDK to deploy directly from the dashboard.

Properties You Can Include

LinkRole schema supports the following schema.org properties. Required fields are the minimum Google needs to consider your markup valid; recommended fields unlock richer search result appearances.

Property	Description	Expected Type	Status
additionalType	An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. Typically the value is a URI-identified RDF class, and in this case corresponds to the use of rdf:type in RDF. Text values can be used sparingly, for cases where useful information can be added without their being an appropriate schema to reference. In the case of text values, the class label should follow the schema.org style guide.	Text, URL	Optional
alternateName	An alias for the item.	Text	Optional
description	A description of the item.	Text, TextObject	Optional
disambiguatingDescription	A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.	Text	Optional
endDate	The end date and time of the item (in [ISO 8601 date format](http://en.wikipedia.org/wiki/ISO_8601)).	Date, DateTime	Optional
identifier	The identifier property represents any kind of identifier for any kind of Thing, such as ISBNs, GTIN codes, UUIDs etc. Schema.org provides dedicated properties for representing many of these, either as textual strings or as URL (URI) links. See [background notes](/docs/datamodel.html#identifierBg) for more details.	PropertyValue, Text, URL	Optional
image	An image of the item. This can be a URL or a fully described ImageObject.	ImageObject, URL	Recommended
inLanguage	The language of the content or performance or used in an action. Please use one of the language codes from the [IETF BCP 47 standard](http://tools.ietf.org/html/bcp47). See also availableLanguage.	Language, Text	Optional
linkRelationship	Indicates the relationship type of a Web link.	Text	Optional
mainEntityOfPage	Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See [background notes](/docs/datamodel.html#mainEntityBackground) for details.	CreativeWork, URL	Optional
name	The name of the item.	Text	Required
namedPosition	A position played, performed or filled by a person or organization, as part of an organization. For example, an athlete in a SportsTeam might play in the position named 'Quarterback'.	Text, URL	Optional
owner	A person or organization who owns this Thing.	Organization, Person	Optional
potentialAction	Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.	Action	Optional
roleName	A role played, performed or filled by a person or organization. For example, the team of creators for a comic book might fill the roles named 'inker', 'penciller', and 'letterer'; or an athlete in a SportsTeam might play in the position named 'Quarterback'.	Text, URL	Optional
sameAs	URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website.	URL	Optional
startDate	The start date and time of the item (in [ISO 8601 date format](http://en.wikipedia.org/wiki/ISO_8601)).	Date, DateTime	Optional
subjectOf	A CreativeWork or Event about this Thing.	CreativeWork, Event	Optional
url	URL of the item.	URL	Recommended

Example LinkRole JSON-LD

Here's what valid LinkRole structured data looks like with sample values filled in. Use the generator above to replace these with your own data.

Example Output

{
  "@context": "https://schema.org",
  "@type": "LinkRole",
  "name": "Example LinkRole",
  "image": "https://example.com/images/example.jpg",
  "url": "https://example.com/page",
  "additionalType": "Example additionalType",
  "alternateName": "Example alternateName",
  "description": "A sample description for this LinkRole.",
  "disambiguatingDescription": "Example disambiguatingDescription",
  "endDate": "2026-08-01"
}

Validate Your LinkRole Schema

Once deployed, validate your schema is working correctly with our free audit tool. Paste your URL and we'll check for errors, missing properties, and Google Rich Result eligibility.

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Check your LinkRole schema for errors and Rich Result eligibility

SchemaGen

The Ultimate LinkRole Schema Generator